We’ve just finished a little short film for our latest project ”Q-HOOK”. It is not as eye catching as big furniture, but it is a design that solving an ordinary S-hook’s problem; with Q-HOOK we can avoid the dropping situation while using.

Q-HOOK from AFTEROOM on Vimeo.


Q-HOOK: the evolution of the ordinary S-hook. When people grab stuff from an S-hook, the hook can easily fall. With a simple extension of the ordinary structure, Q-HOOK grasps the pole completely and looks like the alphabet “q”. It helps you organize items with steadiness and safety. Design by Afteroom for NakNak.


*Our original Q-HOOK prototypes.


*Production process of Q-HOOK .